Kinguin has reached 20 million registered users, with more than 100,000 reviews at 4.6 on Trustpilot.
At a Glance
- Kinguin has passed 20 million registered users worldwide, double the figure it reported in July 2023.
- The marketplace is backed by more than 100,000 reviews at a 4.6 rating on Trustpilot, with Buyer Protection included automatically on every purchase.
- The United States and Europe rank among its strongest regions, led by Germany and Poland.
Kinguin, one of the world's largest digital marketplaces offering games, software, gift cards, and a wide range of digital products, today announces it has reached 20 million registered users worldwide. The milestone rests less on scale alone than on trust: the protections, service, and track record that turn first-time buyers into returning ones.
Built on Trust, Not Just Scale
Reaching 20 million users in a category where buyers are right to be careful comes down to one thing, and that is trust. Kinguin has earned a 4.6 rating across more than 111,000 reviews on Trustpilot, and Buyer Protection is included automatically on every purchase, never as a tier and never as an optional add-on. Every merchant passes Kinguin's verification before they can list a product, and over more than a decade the platform has handled over 80 million transactions, each one covered by that same protection.
Strong Across the U.S. and Europe
That reach is global, and it runs deepest in the United States and across Europe, where Germany and Poland stand out as two of Kinguin's largest markets with a total of 46% Europe market share. The marketplace works for sellers as much as for buyers, carrying as many as 440,000 active offers in stock at any given time, a sign of a healthy, competitive marketplace on both sides.
Twenty million people don't keep coming back to a place they don't trust. That, more than the number itself, is what this milestone means to me. We've spent years making sure that when someone buys from Kinguin they're protected by default and treated fairly if anything goes wrong, and the fact that so many of them return is the proof I care about most. The U.S. and Europe have been with us for a long time, and we intend to keep earning that.
Adam Gruda, CEO, Kinguin
What's Next?
The milestone is a marker, not a finish line. Kinguin will keep investing in the protections, support, and seller relationships that got it here, while expanding programs like KING's Pass and Mystery Boxes and deepening its presence across the U.S. and Europe. Updates and the latest offers are available at kinguin.net.
About Kinguin
Kinguin is one of the world's largest digital marketplaces for lifestyle products. Trusted by 20 million users and rated 4.6 on Trustpilot, the platform offers a wide catalog of game keys, gift cards, prepaids, and digital tools at competitive prices, serving customers around the globe.
